Writing a guest blog post is a great way to build your personal brand. Here is my article for the American Marketing Association on how to get your guest post published.
With a few savvy steps that begin with preparation, you can build traffic to your web site, increase business, and raise your rates.
Two key points covered in the article is the need to study the writers’ guidelines suggested by the media target you hope will accept your guest blog post. The second is to make sure you submit an article that is ready to go written with a solid understanding of SEO.