Lisa Merriam

Bush or Clinton–Which Tarnished Old Political Brand Will Win?

Jonah Goldberg has an excellent analysis of candidate brands in “Jeb, Hillary and the curse of tarnished political brands” published in the Los Angeles Times.

clinton-political-brand jev-bush-elephant-political-brand

It will be interesting to see which old brand from decades past people will choose–the Clinton brand or Bush brand–or is it time for a totally new political brand.