Paul Cunningham of Leather Head Sports has built an exceptionally cool brand with products you just gotta have if you love sports. As host of the AMA New York’s Brilliance in Marketing Series, it was my honor to talk to Paul Cunningham about how he started his company making handmade leather sports balls. He even showed me parts of the manufacturing process. And of course, I had to have one. I bought the most gorgeous leather rugby ball as a gift, but now I don’t want to give it away!