Lisa Merriam

Unboxing Videos–An Out-of-the-Box Marketing Idea that Might Work for Your Brand

Unboxing videos are a trend that continues to grow, with major potential for brands who do it right. Read about the latest statistics and tips for making unboxing videos work for your brand. What are they? Self-created videos made by real people of themselves opening packages and reacting to products for the first time. More at the AMA New York>>